How To Use This Guide
After reading the introduction and background, jump straight in and start going through ‘The 4 Steps To Getting More Referrals’..
Each step covers an important aspect of referral strategies – these are things that you must give careful consideration to … before deciding how to go about getting more referrals.
You might be surprised how much this exercise reveals about your business. It may get you thinking about important issues that have never crossed your mind. If some of this information is new to you, don’t be concerned – there’s never been a better time to start seeing some real results from your business.
Make sure you make notes in the spaces provided. When you come to write your first few strategies, you’ll need to refer back to these scribblings.
Later sections offer a more in-depth explanation of how to come up with good offers – you’ll even find some great examples to get you started.
You’ll then find examples of powerful referral strategies, some of which may directly apply to your business.
The last section brings it all together, with templates of successful referral strategies. That means you can combine your new knowledge into a format you can be confident will bring results.
Now, it’s time to get started – your customers are just waiting to tell their friends to deal with you. You just need the right referral strategy …
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